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Click here for a copy of our Adult Tobacco Consumer Privacy Policy.

Effective Date: December 2013

We at National Smokeless Tobacco Company Limited (“NSTC”) respect your concerns about privacy. This Privacy Statement describes the types of personal information we collect on (the “Site”), how we use the information, and with whom we share it. We also describe the measures we take to safeguard the information and tell you how to contact us about our privacy practices.

Information We Collect

When you visit our Site, we may collect certain information by automated means, such as cookies, web beacons and web server logs. The information we collect in this manner includes IP address, browser characteristics, device characteristics, operating system, language preferences, referring URLs, information on actions taken on our Site, and dates and times of website visits.

Cookies are text files that websites send to a visitor’s computer or other Internet-connected device to uniquely identify the visitor’s browser or to store information or settings in the browser. A “web beacon,” also known as an Internet tag, pixel tag or clear GIF, links web pages to web servers and their cookies and may be used to transmit information collected through cookies back to a web server. Your browser may tell you how to be notified when you receive certain types of cookies and how to restrict or disable certain types of cookies. Please note, however, that without cookies you may not be able to use all of the features of our Site.

When you contact us through the Site with a question or request, we collect your name, email address and other information you provide.

How We Use the Information We Collect

We may use the information described above to:

  • Operate, evaluate and improve our business;
  • Protect against and prevent fraud;
  • Comply with and enforce applicable legal requirements, industry standards and our policies and terms, such as our Terms of Use; Respond to your question or request and to improve our product and service offerings

We also may use the information in other ways for which we provide specific notice at the time of collection.

In addition, we use information collected through automated means for purposes such as (i) customizing our users’ visits to our Site, (ii) delivering content tailored to our users’ interests and the manner in which our users browse our Site, and (iii) managing our Site and other aspects of our business. We may use third-party web analytics services on our Site, such as those of Google Analytics. These service providers use the technology described above to help us analyze how users use the Site. The information collected for this purpose (including your IP address and other information collected by automated means) will be disclosed to these service providers, who use the information to evaluate your use of the Site. To learn more about opting out of Google Analytics, please click here.

Information We Share

We do not sell or otherwise share personal information about you, except as described in this Privacy Statement. We may share information we collect on the Site with third parties who perform services on our behalf based on our instructions, such as hosting our Site. These third parties are not authorized to use or disclose the information except as necessary to perform services on our behalf or comply with legal requirements. Your personal information may be maintained and processed by our affiliates and other third party service providers in the US or other jurisdictions.

We, our affiliates and our Canadian, U.S. and other service providers may provide your personal information in response to a search warrant or other legally valid inquiry or order, or to an investigative body in the case of a breach of an agreement or contravention of law, or as otherwise required or permitted by applicable Canadian, U.S. or other law. We also may disclose personal information where necessary for the establishment, exercise or defence of legal claims and to investigate or prevent actual or suspect loss or harm to persons or property. We reserve the right to transfer information we have about you in the event we sell or transfer all or a portion of our business or assets (including in the event of a reorganization, dissolution or liquidation).

How We Protect Personal Information

We maintain administrative, technical and physical safeguards designed to protect personal information collected on our Site against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure or use.

Links To Other Websites

Our Site may contain links to other websites for your convenience and information. These websites may be operated by companies not affiliated with us. Linked websites, including those operated by Altria Group, may have their own privacy notices or policies, which we strongly suggest you review if you visit them. We are not responsible for the content of any websites that we do not control, any use of those websites, or the privacy practices of those websites.

Updates To Our Privacy Notice

This Privacy Notice may be updated periodically to reflect changes in our personal information practices or relevant laws. We will post a prominent notice on this Site to notify you of any material changes to our Privacy Statement and indicate at the top of the notice when it was most recently updated.

Access to Your Personal Information

You have the right to access, update, and correct inaccuracies in your personal information in our custody and control, subject to certain exceptions prescribed by law. You can request access, updating or correction by contacting us as set out below. We may request certain personal information for the purposes of verifying the identity of the individual seeking access to their personal information records.

How To Contact Us

If you have any questions or comments about this Privacy Statement or the manner in which we or our service providers treat your personal information, please contact us by email at You also may write to:

Director, Marketing

National Smokeless Tobacco Co. Ltd.

P.O. Box 241, Pointe-Claire/Dorval Station

Pointe-Claire, Quebec

H9R 4N9

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